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Actions speak louder than words
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Following are real-life examples of how Ruf has assisted clients with marketing solutions designed for success.
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Business-to-Consumer
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Seminar company increases response rate through modeling and segmentation. |
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| Insurance |
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A large Midwestern insurance firm used Ruf’s Smart Targeting Tools to significantly improve its return on investment for marketing expenditures. |
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| Non Profit |
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Non profit organization gains insight to renewing business growth and economic vigor to the inner city through Business Analysis. |
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Political |
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Candidate targets voters using Ruf’s Profile and Cluster segmentation system to win primary. |
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| Telecommunications |
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A large telecommunications company used Ruf’s Customer Profiling to profile its database of consumers who had purchased three premium products. |
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Travel & Tourism |
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Cruise Tour Company uses S.T.A.R.T. to increase sales by driving more responses and bookings.
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Arizona Office of Tourism harnesses the power of their inquiry data in a near real time environment with Ruf’s Household Customer Cluster Analysis.
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| Scottsdale CVB turns to Ruf to learn valuable information about their actual visitors with Visitor Analysis. |
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Utilities |
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A major utility company, providing electricity, gas and specialty services, relied on Ruf Strategic Solutions to warehouse data and more. |
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